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FOR A LIMITED TIME ONLY, ENJOY GREATER SAVINGS ON OUR DESIGNER ITEMS WITH AN EXTRA 10% OFF storewide!

Use Discount Code: < SPRING10 >

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Named for the French phrase bon chic, bon genre, a Parisian slang meaning "good style, good attitude", BCBGMAXAZRIA embodies a true combination of European sophistication and American spirit. With critically acclaimed collections, a loyal following of Hollywood's top celebrities and a strong worldwide presence, this fashion powerhouse has evolved into one of the hottest names in the fashion industry today.