Fossil

Fossil

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Founded in 1984 by Tom Kartsotis, Fossil is the first American brand to transform the concept of timekeeping from the merely functional to chic and stylish must-haves for the wrist. The image the company communicated was vintage Americana, which turned out to be a huge success. In 1990, the company expanded their product line with leather goods, sunglasses and jewelry and experienced astounding growth. Today they are one of the most popular watch brands worldwide.

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